GuardNIL U helps families of athletes aged 13 to 22 handle money and name-and-likeness deals. Parents fund incentive contracts; athletes earn for academic, training, and character goals. We built the brand site and the full platform for athletes, parents, coaches, and admins.
Live component
The contract studio: a conversation becomes five incentives, and the allowance releases when all five are met. Built in code from the product's own design tokens, so it stays sharp at any size.
The product, in motion
The brief
Contracts and payouts for teenagers. The product had to feel like a coach in the athlete’s corner and a ledger the parent trusts, in the same app.
Design system
Night
#0A0A0A
Volt
#E8E517
Gold
#CAA128
Paper
#F5F5F7
Ink
#1D1D1F
Grey
#A8A8A8
Inside the build
01
Chat on the left, a live contract on the right, walked pillar by pillar: community, character, savings, academics, performance, social.
How: AI SDK with Claude drafting a typed contract document as the conversation moves.
02
Parents open the app to a short narrative of how their athlete’s week went.
How: AI-written weekly summaries generated by background jobs.
03
An allowance releases when every incentive is met and a parent approves.
How: Stripe Connect Express payouts gated by approval; around 30 Inngest workflows.
04
The diagrams and dashboards on the site are code, not screenshots.
How: Kinetic headings, cinematic reveals, gradient-mesh atmosphere, count-up stats.
Technology
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