Blurr
An intelligent dating concierge that learns your preferences, posts dates on your behalf, makes reservations, and vets matches before you meet.
The Market Gap
78% of users experience dating app burnout. It takes 56 matches to meet just one person. 50+ minutes/day swiping and messaging. 63% of matches never exchange a message. 90% of Gen Z is frustrated with dating apps.
What We're Building
Blurr is the first dating app where users post actual dates, not just profiles. And coming soon: an intelligent concierge that knows your calendar, learns your preferences, posts dates autonomously, and vets matches before you meet.
Post a date (venue, time, price range), get applications, accept and meet
Blurr learns what attracts you: physical, mental, spiritual dimensions
Blurr posts dates on your behalf based on your availability and preferences
Auto-books restaurants and venues for your dates
Blurr analyzes compatibility before you meet. Saves time and energy
The innovation that makes this opportunity unique.
The Breakthrough
First dating app where users post actual dates, not just profiles. AI concierge handles the entire dating workflow: preference learning, posting, reservations, vetting.
Why Now
78% dating app burnout creates demand for alternatives. AI capabilities enable true concierge functionality. Gen Z seeking more intentional connection methods.
Unfair Advantage
Relationship intelligence from Yuno and Sentigen. Date-first marketplace model. AI concierge technology. First-mover in intentional dating category.
Competitive Comparison
Venue, time, price range
Review interested users
Payment authorizes, chat opens
Payment captures after the date
The mechanics that drive sustainable growth and competitive advantage.
Growth Mechanics
Viral through date postings: users share dates on social. Word-of-mouth among burnout sufferers. PR potential in crowded dating market with differentiated approach.
Network Effects
Two-sided marketplace: more date posters attract more applicants. Preference learning improves matching for all users. Geographic density improves experience.
Infrastructure Leverage
Relationship intelligence shared with Yuno and Sentigen. Reservation booking infrastructure reusable across lifestyle products. Matching algorithms inform other Braintied products.
Unit Economics
$99-199/mo premium tiers. High willingness-to-pay in frustrated dater market. Transaction fees on premium features.
Defensive Moat
Date-first marketplace model is differentiated. AI concierge creates switching costs. First-mover in intentional dating category. Relationship intelligence expertise.
Total Addressable Market
$12B (2024) → $25B (2032)
Intelligent dating startups are the fastest-growing segment
Key Metrics
78%
App Burnout
56
Matches to Meet
50 min
Daily Swipe Time
63%
No-Message Rate
How the pricing drives sustainable, scalable growth.
Premium pricing reflects high value of intentional dating. Concierge tier captures high-value users willing to pay for full automation. Free tier creates discovery and marketplace liquidity.
Pricing Tiers
$0
$99/mo
$199/mo
Revenue Streams
Expansion Path
Expand to more cities. Add venue partnerships for integrated reservations. Premium matchmaking services. International expansion to major metros.
Blurr is proving that dating can be date-first, not swipe-first. This is the future Whitney Wolfe Herd predicted: AI concierges handling dating.